Although the overall cryptocurrency market is not doing well, the impending ETF approval is having a very positive effect on BTC performance. In this process, while altcoins show signs of weakness, there is only one thing to do. That is to announce big news to stand out from the large crowd. The Polygon (MATIC) team is very skilled at this.
FOX and Polygon (MATIC)
One of the largest media companies in the USA, Fox Corp, has found a new solution for licensing. Fox News, Fox Sports, Fox Entertainment, and many other brands with numerous copyrights are held by the company that launched a protocol named Verify.
The company will use the Verify protocol on the Polygon network, which is negotiated by artificial intelligence for licensing its content. The company is also actively discussing with other media companies to use the protocol and telling them that they can benefit from this protocol in their “negotiations with artificial intelligence companies”.
The problem is that artificial intelligence language models exploit the open-source internet. This means plundering the licensed content of content creators, and none of them are happy about it. However, they also need to process large data to overcome the complex process. If it can be well-structured (in terms of structure), Verify could solve their problem.
Artificial Intelligence and Copyright
Media companies can register on the platform to verify that the content belongs to them. After the content is verified, AI platforms that want to use the content to train large language models (LLMs) supporting applications like ChatGPT or Bard will be able to acquire the content by paying a fee.
Additionally, media companies and content creators who want to use the content will be able to use the Verify protocol to confirm the copyright. This could also pave the way for the company to earn more from copyright. Of course, not only the group of companies owned by FOX but also others who want to use the protocol can do this.
The company was one of the first major media companies to start a significant investment in blockchain tools and products for its entertainment division in 2021. Although choosing Polygon for its first major product has not affected the price yet, the results may be seen in the medium and long term.