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According to reports, the sixth-largest cryptocurrency platform by daily trading volume is accelerating its efforts to expand into the U.S. market. The company recently announced the launch of its centralized exchange and web3 wallet services in the United States.
OKX in the U.S.
The company has informed existing customers that a transition to the platform will be available, but new user registration will not be accessible until the end of this year. This strategic move is seen as a way to gradually and carefully provide services to U.S. investors.
The Seychelles-based firm stated that the phased launch aims to ensure customer security. This model is designed to allow for a more careful onboarding process for users, thus increasing the number of cryptocurrency platforms that can officially serve U.S. customers and boosting investment in the region.
New Management and Technological Innovation
As part of its U.S. strategy, the company has established a new headquarters in San Jose, California. Additionally, Roshan Robert, a former director at Barclays Investment Bank, has been appointed to lead U.S. operations.
Roshan Robert: “Expansion in the United States is not only about growing our business map, but also our commitment to ‘responsible growth.’ We strive to operate transparently and compliantly in close cooperation with regulatory authorities amid the changing regulatory environment.”
According to the newly appointed executive, this strategic move will strengthen the company’s regional operations. This includes employing the most capable workforce, developing cutting-edge products, and enhancing effectiveness within the largest financial market in the U.S.
Roshan Robert: “This strategic step will enhance our regional operations while accelerating the recruitment of new talents and innovative product development processes. Thus, we will be able to maintain our presence in global markets more effectively.”
Efforts to strengthen the company’s presence in the U.S. are progressing alongside innovative developments in the technology and finance market. The headquarters established in San Jose is positioned at the center of the regional innovation ecosystem, potentially providing significant advantages.
In summary, this expansion initiative aims to be carried out through a controlled process that complies with local regulations. Entering the U.S. market is seen as a strategic step for investors and users to receive safer services.
