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Since 2020, Michael Saylor, the founder of a company formerly known as MicroStrategy and now called Strategy, has signaled his continued investment in Bitcoin (BTC) 
$87,176 through a recent social media post. Saylor shared an investment tracking chart on his personal account, indicating the orange dots representing Bitcoin purchases and stating, “More orange is needed.” Following this announcement, Strategy is expected to disclose its latest Bitcoin purchase today between 14:30 and 16:30 Turkish time. Similar posts made by Saylor in previous weeks often preceded announcements of actual Bitcoin purchases.
Strategy’s Bitcoin Investment Approach
Strategy stands out as one of the most daring institutional players in Bitcoin investments. Under Saylor’s leadership, the company has made billions of dollars in Bitcoin purchases, frequently making headlines in the cryptocurrency market.
The chart shared by Saylor reveals that the total value of the company’s Bitcoin investments has reached $42.35 billion, yielding a profit of 27.78% to date. This percentage reflects a successful investment strategy in the largest cryptocurrency, aligning well with the company’s market value.
In the chart, Bitcoin’s price movements are represented by a blue line, while the points where Strategy made purchases are marked in orange. The fact that purchases are made regardless of Bitcoin’s price indicates that the company is implementing a long-term strategy. This approach serves as an example for other companies considering Bitcoin investments. For instance, Metaplanet, often referred to as Japan’s Strategy, aims to accumulate 10,000 BTC by year-end. Many companies, following in Strategy’s footsteps, are striving to build substantial Bitcoin reserves.
Who is Michael Saylor, Frequently in the Spotlight for Bitcoin Investments?
Michael Saylor is recognized as the founder of Strategy and one of Bitcoin’s most prominent advocates. Over the past five years, he has preferred to keep his company’s reserves in Bitcoin rather than U.S. dollars, making waves in the financial world. His company’s Bitcoin investments have captured the attention of corporate entities and significantly contributed to the adoption of the largest cryptocurrency.
Saylor views Bitcoin as a crucial store of value that can reshape the financial system. Therefore, he heavily invests company resources into Bitcoin and shares investment strategies with the public through social media. The graphs and messages he shares assist investors in analyzing the market more effectively.
