Strategy, known as a major public Bitcoin holder, is watching its high-profile STRC preferred stock approach the $100 mark, a development that could open a new avenue of capital for expanding its cryptocurrency reserves.
STRC stock approaches key level
The STRC preferred stock has been widely tracked among crypto and equity investors due to its impact on Strategy’s ability to acquire more Bitcoin. The stock, which pays a variable annualized dividend of 12% at the $100 price, is returning to this level after significant fluctuations in recent months.
Strategy has consistently stated that it will not issue new STRC shares below the par value of $100. While STRC remained under this threshold, the company opted for share buybacks rather than new issuances.
Recent trading activity has seen the STRC price climb steadily. After dropping from over $95 in mid-June to an intraday low of $71.25 on June 26, STRC rebounded through July, consolidated in the mid-$80s, and crossed $90 by early August. The upward trend continued, with the stock reaching $98.51 on September 18, $99.56 on September 29, and closing at $99.41 as of October 2, representing a gain of about 40% from its June low.
The $100 mark holds significance for Strategy because it enables the company to raise capital by selling new STRC shares through its at-the-market program, which had approximately $17.5 billion in unused capacity as of October 4.
Proceeds from STRC issuances can be directed toward general corporate needs, which includes purchasing additional Bitcoin for the company’s reserves.
Mini dictionary: STRC is a preferred stock issued by Strategy, offering investors a fixed dividend and priority in case of liquidation, but typically without voting rights. At par value ($100), it provides Strategy with an alternative funding method for corporate activities, including potential Bitcoin acquisitions.
History of STRC and Bitcoin purchases
Despite the renewed interest in STRC as it approaches $100, reaching this threshold does not guarantee new Bitcoin buying. Rather, it provides Strategy with an attractive financial mechanism for raising capital, aligned with company policy to avoid issuing STRC below par.
STRC’s proximity to the $100 level is significant because it may once again make the stock a viable option for raising capital without increasing the supply of Strategy’s common stock, a move closely observed by investors tracking potential Bitcoin purchases by the company.
There is precedent for large-scale Bitcoin acquisitions using STRC proceeds. When Strategy originally issued STRC in July 2025, it raised approximately $2.47 billion in net proceeds. Shortly after, the company purchased 21,021 BTC for about $2.46 billion, highlighting the strategic connection between STRC capital and cryptocurrency accumulation.
| Date/Period | STRC Price | Event |
|---|---|---|
| June 26 | $71.25 | Intraday low after heavy selling |
| September 18 | $98.51 | Approaching $100 mark |
| October 2 | $99.41 | Latest closing price, up 40% from June low |
| July 2025 | $100 (at issuance) | STRC issuance raises $2.47B, followed by purchase of 21,021 BTC |
Market outlook
Analysts continue to watch the STRC price closely, as movement above the $100 threshold could enable Strategy to utilize its at-the-market offering for further capital raises. While this would not automatically lead to immediate Bitcoin purchases, it would provide the company with expanded financial options in line with its established practices.
In previous periods when STRC traded at or above par, the stock played a direct role in bolstering Strategy’s Bitcoin holdings. However, future activity will depend on both market conditions and the company’s financing strategy.
Although hitting the $100 level does not compel Strategy to buy more Bitcoin, historical patterns suggest that access to capital from STRC sales has often led to major acquisitions in the past, making the stock price an important trigger for market participants.




