In the latest analysis published on July 23, 2025, Santiment identified altcoins experiencing the fastest rise in volume on social media platforms. The spotlight fell on Binance Coin (BNB), Spark (SPK), Pudgy Penguin (PENGU), Solana 
$87 (SOL), XRP, and Litecoin (LTC). According to Santiment’s data, price records, potential ETF approvals, and community activities have triggered increased interest on social media.
Trending Altcoins on Social Media
On July 23, Binance Coin refreshed its record high at approximately $800. The surge is linked to deflationary coin burns, increasing institutional transactions on the BNBChain, and fee reductions in exchanges. Additionally, an increase in BNB’s coin burn rate and a record in futures open positions are noteworthy. Spark entered the list of most-talked-about by capturing gains between 47%‑130% within 24 hours on KuCoin, Bitget, and BTCC. The mainnet asset of Solana-based Pudgy Penguin, PENGU coin, gained over 20% thanks to NFT anniversary celebrations, a Gemini listing, and a BonkGu partnership.
Solana, included in the Bitwise 10 Crypto Index ETF, garnered widespread attention with strong buy signals on social media. Discussions around XRP centered on the latest developments in the Ripple 
$1-SEC lawsuit and the suspension of the same ETF approval. ‘Bitcoin 
$78,815‘s silver’, Litecoin, was closely watched with the expectation of a possible independent Litecoin ETF. Solana’s low transaction fees and speed advantage, alongside Litecoin’s long-standing history, were emphasized as trust factors.
Opportunities and Risks Highlighted on Social Media
Santiment’s report shows various triggers, from price records to exchange listings, can rapidly trend. Investors compare the return potential between high-market-cap BNB and SOL and the quickly rising SPK and PENGU. The trends focus on coin utility and reward programs, with posts highlighting burn rates for BNB, reward pools for SPK, and collector demand for PENGU, featuring live charts and swift price predictions.
Experts, however, caution that the spike in social media conversation can fuel extreme volatility. Instances of fake AirDrop and duplicate address incidents are particularly increasing for BNB and SOL transactions. Nonetheless, the six altcoins remain in the spotlight with new pairs, exchange campaigns, and community initiatives. Santiment advises investors, especially newcomers, to mitigate risks through identity verification checks and small trial transfers.
