BTC price is on the rise as this article is being prepared, and bulls seem eager for a higher daily peak. One of the biggest beneficiaries of this surge is MicroStrategy, the company of former crypto skeptic Michael Saylor. The company was holding billions of dollars worth of BTC and continued to grow its reserves even through bear markets.
Bitcoin and MicroStrategy
The total value of the company’s investment exceeded $10 billion as this article was being prepared. Initially a software company, it suddenly turned into an unofficial Spot Bitcoin ETF, with its shares seeing high demand. Today, a significant portion of companies managing spot Bitcoin ETFs hold substantial MSTR shares on behalf of their clients. As of the latest announcement on February 5, the company has 190,000 Bitcoin in reserve.
The Virginia-based company used to keep its cash in short-term bonds before this shift in mid-2020. Owning half a billion dollars in bonds, the company then invested in Bitcoin, which Saylor believed would continuously increase in value over the long term. MicroStrategy does not plan to sell its reserve assets for a longer period.
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AAPLExperts believe the ongoing rise will continue until BTC reaches $56,000. BTC peaked at $52,816 while this article was being prepared and was at $52,645 shortly after.
