At the end of 2021, interest in NFTs had reached its peak. Following this period, companies also showed increased interest in NFTs. However, new indications suggest that companies are now moving away from this trend.
X Ends Support for a Feature
On Tuesday, company X made an announcement. The statement for 2024 highlighted the company’s vision to focus on peer-to-peer payments and more AI-powered tools. Amidst these developments, a significant change was revealed.
According to the new development, it was indicated that a feature for paid subscribers had been removed. Paid users will no longer be able to use an NFT as their profile picture.
When the calendars showed January 2022, the previous management of X had made this decision. At that time, the company had announced and implemented that Twitter Blue subscribers could use NFTs created on Ethereum (ERC-721 or ERC-1155 tokens) as their profile picture.
Statements Removed
As of today, X has removed all statements regarding the NFT profile picture feature from the X Premium support page. The old statement included the following words:
“As a Premium subscriber, you can customize your profile [sic], so you can display the NFTs you own in a hexagonal profile picture on your account. After a temporary connection is established to your crypto wallet that allows you to set an NFT as your profile picture, your digital asset is displayed in a special hexagon shape that identifies you as the owner of that NFT.”
In addition, users who have already set an NFT as their profile picture still have hexagonal avatars on their profiles. It remains unclear whether X will soon terminate these as well.
X is not the first company to make a decision to terminate such a feature. The removal of the feature by X was not considered a very surprising situation. Last year, Instagram and Facebook had chosen the same path. These companies started experiments with displaying and publishing NFTs in 2022, but Meta ended this in March 2023.