Saying that the rise of Web3 is a revolutionary development in the gaming industry would not be an exaggeration. Undoubtedly, collaborations among leading players play a significant role in this transformation. Recently, the news of Immutable, Spielworks, and AtomicHub joining forces has been in the spotlight. This strategic partnership is considered a milestone in web3 game distribution and publishing.
Immutable Announces Partnership
Immutable is setting a new standard in user acquisition and engagement by collaborating with Spielworks’ web3 gaming platform Wombat and the popular asset marketplace AtomicHub. With the union of these two giant companies, additional advantages such as major reward programs like The Main Quest and marketing support for games built on Immutable will be provided. This collaboration offers game developers the opportunity to deliver more attractive experiences and push the boundaries in the gaming sector.
Specifically, it has been reported that AtomicHub will support Immutable’s zkEVM, Immutable Passport, and Immutable Checkout. This integration will facilitate NFT trading for players within the Immutable ecosystem, thereby making the in-game economy more vibrant.
Immutable President Robbie Ferguson commented on the partnership, saying, “We are excited about the expansion of The Main Quest reward program and delighted to enhance our collaboration with Spielworks and AtomicHub.” This partnership will not only provide additional rewards to players but also offer more exposure and marketing support for their platforms.
What Will Be the Outcomes of the Partnership?
Additionally, it was announced that the Wombat App will now support Immutable zkEVM. This distribution channel will allow Immutable games to reach a broader audience and enable players to play their favorite games while earning rewards.
This partnership also offers players the opportunity to benefit from the dynamic social layer in Spielworks’ products. Thus, players can interact with others, build social profiles, and earn additional rewards. These social mechanics will ensure higher engagement and retention rates for games built on Immutable.
Aiming for a Real Impact in Web3 Gaming
Spielworks CEO Adrian Krion emphasizes the importance of this partnership by saying, “Together with Immutable, we are creating a real impact in the web3 gaming space.” This collaboration aims to accelerate the growth and adoption of web3 games and provide players with a more rewarding experience.
The union of Immutable, Spielworks, and AtomicHub represents the beginning of a new era in the web3 gaming industry, offering exciting new opportunities for players while providing game developers with broader audience access and more reward possibilities.
