Companies Strengthen Their Balance Sheets by Acquiring Bitcoin

Public companies bolstered by cryptocurrencies are becoming increasingly eager with earnings from their stocks. The success of MicroStrategy has established it as one of the largest corporate BTC investors. Following the rise in MSTR shares, many companies, large and small, are beginning to follow suit.

Corporate Bitcoin Whales

Recently, Bitcoin mining company MARA announced it purchased BTC using cash from its zero-coupon convertible bond issuance. The company made an acquisition of approximately $1.1 billion. With 11,774 BTC accumulated, its annual profit from BTC stands at 47.6%. Additionally, due to its mining operations, the company possesses reserves amounting to 40,435 BTC.

As of today, the company holds $3.9 billion in BTC and recently reiterated its intent to make further acquisitions. Not only MARA, but various companies, even those unrelated to cryptocurrencies, are adding Bitcoin (BTC) $103,168 to their reserves. Today, shareholders will discuss whether Microsoft will consider shifting part of its cash reserves to BTC.

Currently, the BTC price remains around $97,500, while altcoins continue to experience double-digit losses.