Leading cryptocurrency exchange Binance has entered into a strategic partnership with global payment technology provider WorldPay. This collaboration aims to enable Binance users to purchase cryptocurrencies through popular digital wallets like Apple Pay and Google Pay. The initiative seeks to streamline the asset acquisition process by utilizing existing payment methods.
Integration of Crypto Wallets
Through this partnership, users will be able to conduct transactions using their Apple Pay and Google Pay accounts linked to debit or credit cards. This development aims to reduce the need for manually entering card information or creating additional accounts. Users are expected to find it easier to buy cryptocurrencies using methods they already employ for everyday shopping, subscriptions, or transportation.
Global Access and Financial Inclusion
Binance also targets individuals who face challenges in accessing financial services, particularly those outside the traditional banking system. The partnership is anticipated to facilitate the adaptation of users in regions where mobile payment tools are prevalent but traditional banking is limited. This aligns with a global strategy aimed at enhancing financial inclusion on a country and regional basis.
This move by Binance in the fiat transaction realm complements the company’s efforts to expand its service network, which includes 18 different fiat channels and 125 currencies. In the past, the company has increased its service offerings related to bank transfers, local card networks, and mobile wallets.
Thomas Gregory: “WorldPay’s strong presence in global digital payments made this collaboration a natural step.”
Binance has emphasized that the new partnership will improve user experience and make cryptocurrencies more accessible. The company intends to leverage the reliability and ease of mobile payments to expand its services.
The partnership will permit users to engage in crypto transactions with over 1000 payment methods and 125 different local currencies. Recent developments, including the launch of services in new countries and mobile payment integrations in nine African nations, have also supported users in their recurring transactions.
The collaboration between Binance and WorldPay is seen as part of a broader effort to offer faster and user-friendly payment solutions compatible with digital payment methods. This partnership aims to contribute to the financial digitization process by integrating familiar payment methods into digital asset transactions.