Token inflation and low investor interest are challenges for many projects, and a potential solution could be initiating a buyback program. This approach involves purchasing the protocol’s tokens from exchanges with the revenues earned, thereby supporting the token‘s price while attracting investors. The OP Coin team is actively implementing this strategy.
Optimism’s Strategic Buyback Initiative
Starting next month, the Optimism Foundation will utilize the revenue from Superchain to fund a buyback program. The team proposing this strategy aims to support the struggling token while simultaneously strengthening its ecosystem. A significant devaluation of the token could negatively impact the network’s user base, community strength, and overall operations.
In the last five years, the OP Stack has transformed from an Ethereum scaling experiment to the default infrastructure for serious developers. Exchanges, enterprises, and blue-chip organizations are standardizing Superchain for the security, scalability, and economic clarity needed to support the world’s most liquid markets. Superchain controls 61.4% of the L2 fee market share and processes 13% of all crypto transactions, with these shares continuing to grow. According to the Optimism Foundation, the OP token should align with this momentum and growth.
However, this has not been the case, making token support essential. Projects like Base, Unichain, Ink, World Chain, Soneium, OP Mainnet, and many others are built on the OP Stack L2 network, generating revenue from Superchain. All these networks contribute a portion of their validator revenue back to Optimism. Over the past twelve months, Optimism earned 5,868 ETH in revenue, which was fully transferred to a treasury overseen by Optimism governance.
Roughly 50% of Superchain’s revenue will be used to purchase OP monthly over the next year, with an estimated buyback of $7.2 million corresponding to a market cap of $615 million. If similar revenue to last year’s is achieved, the buyback will amount to around $7.5 million, offering positive support for the OP price despite not being massive.
The governance vote expected to approve this initiative is set to be held on January 22, with the program commencing in February.
OP Coin’s Price Challenges
Over 679 days, OP Coin has suffered a 94% drop, consistently hitting lower peaks. After losing the $2.27 level, OP Coin has struggled throughout 2025, unable to surpass $0.35 in the new year. The results of the initial supply and subsequent rapid unlocking periods are unsurprising.
If $0.35 can be reclaimed, attempts could be made to reach last year’s $0.83 resistance again. However, an overall positive market sentiment is necessary, as OP has not managed to differentiate positively even with the latest buyback program.
