Significant developments continue to unfold in the cryptocurrency market. According to blockchain data analysis platform Dune, leading Bitcoin service provider UniSat, known for the Ordinals market, recently reached a milestone by recording approximately 9,600 unique daily users. This marks a record level for the platform, highlighting its growing influence in the crypto community.
UniSat Sets New User Record
In addition to this increase, UniSat captured 43% of the market share among Ordinals marketplaces on the same day. UniSat surpassed the 40% market share for the first time since September 2023, outpacing competitors like OKX and Magic Eden.
Many attribute UniSat’s recent success to the recent airdrop event of the BRC-20 token PIZZA. On May 22, UniSat announced the distribution of 5-byte Pizza and offered free pizza tokens to eligible addresses, all of which have been distributed today. Following the airdrop event, PIZZA’s price rose from 0.00008910 BTC ($6.18) to 0.000116 BTC ($8.04). However, at the time of writing, it is trading at 0.0001085 BTC ($7.52).
What’s Happening on the Runes Front?
Given that Runes token standard transactions have outperformed BRC-20 and Ordinals transactions, this development is particularly interesting. As of June 8, the total number of Runes transactions was 120,781, while BRC-20 and Ordinals transactions totaled 53,129 and 920, respectively. This trend has continued since at least mid-April.
Despite the rise of other token standards in the Bitcoin ecosystem, the success of PIZZA demonstrates Bitcoin’s evolution beyond a store of value. As highlighted in Franklin Templeton’s April report, innovations in NFTs and decentralized finance are driving this transformation:
“The past year has seen a renaissance in Bitcoin innovation and development. The positive momentum in innovation has been primarily driven by Bitcoin NFTs known as Ordinals, new fungible token standards like BRC-20 and Runes, Bitcoin Layer-2s, and other Bitcoin DeFi primitives.”