NovaBay Pharmaceuticals, a U.S.-based company once valued at about $30 million and operating in the healthcare sector, has announced a dramatic pivot: the firm has exited its traditional business lines and entered the cryptocurrency industry. As part of this strategic shift, it has rebranded itself as Stablecoin Development Corporation and adopted the new ticker symbol SDEV, marking a full departure from healthcare into the rapidly evolving world of digital assets.
Major Firms Fuel Strategic Overhaul
This bold transformation was underpinned by a significant financial operation. Backed by a group of firms—including Framework Ventures and supporters involved with major stablecoin operator Tether—the company secured $134 million through a private funding round. This infusion of capital stands as a cornerstone of Stablecoin Development Corporation’s revised business model, providing crucial resources to support its new direction in decentralized finance (DeFi).
Focused Bets on DeFi and Sky Protocol
The company is channeling its freshly raised funds toward decentralized finance ventures, making a noteworthy investment in the governance token SKY of the Sky protocol. Sky protocol is recognized in the crypto space for introducing the USDS stablecoin, which is pegged to the dollar and backed by crypto collateral. Current data reveals that Stablecoin Development Corporation now holds approximately 8.78% of the total circulating supply of SKY tokens, with this portfolio valued at around $147 million.
But the moves did not stop at acquiring tokens on the open market. The corporation initiated staking activities, locking up its SKY tokens on the protocol in exchange for additional rewards. This active involvement yielded approximately 26.6 million SKY in staking returns. The exact earnings from staking can fluctuate based on network participation and certain protocol parameters, reflecting the dynamic nature of DeFi ecosystems.
A significant portion of the SKY tokens was acquired at an average price of $0.065 per token through conventional trading. The remainder came as part of the finance agreement, with transactions executed partly in cash and stablecoins. This multi-channel acquisition strategy not only diversified the firm’s exposure but also aligned it closely with Sky protocol’s growth trajectory.
According to Sky protocol’s official website, the staking rate for SKY currently exceeds 10%. This figure represents a relatively high yield when compared to similar crypto assets in the market, adding to the protocol’s appeal. However, the past 24 hours have seen the price of SKY fall by roughly 1.45%, even as the broader cryptocurrency market—measured by the CoinDesk 20 Index—experienced a 4% gain in the same timeframe.
Sky protocol’s roots can be traced to concepts and technical lessons learned from MakerDAO, a pioneering decentralized finance platform. The evolving roadmap of the Sky project, along with its potential industry impacts, is now closely intertwined with the steps taken by Stablecoin Development Corporation.
Stablecoin Development Corporation stated that some of the SKY tokens were acquired under the terms of its financing agreement, while the remainder were purchased from open markets and incorporated into the portfolio.
At present, the company has not issued any further statements. Meanwhile, industry participants are watching closely to see what outcomes will arise from these bold moves by traditional companies stepping into the world of crypto assets.



